Spa People: 20th anniversary issue
Derek Barton

With users highlighting their experiences on social media, the world has become a very small place


What’s your biggest life lesson?
Always listen to your customer. And position your business so that you’re able to take advantage of opportunities which present themselves. But we have multiple clients – from the people who pay for our designs and installations, to the bathers using the facilities who highlight their experiences on social media. The world has become a very small place indeed.

How has the industry evolved?
The way in which spa has changed from an elite service and is no longer a pursuit of only the wealthy. Spa is now a mainstream business. Physical, mental and emotional care is within the public mainstay – a part of everyday life – and more important than ever.

Birthday message to Spa Business

"Spa Business is an invaluable resource. It covers the many elements of running a spa – design, building, fit-out, operation, finance and management – allowing companies specialising in any of these stages to share experiences and connect"

More from spa industry leaders...

In celebration of Spa Business’ 20th anniversary, industry leaders take a look at how far the sector has come since the magazine’s inception in 2003, share personal career highlights and reveal their plans and ideas for the future.

View next: Amanda Al-Masri

Barr+Wray counts the Karl Lagerfeld hotel as one of its clients Credit: photo: barr+wray
 


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28 Apr 2024 Leisure Management: daily news and jobs
 
 
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SELECTED ISSUE
Spa Business
2023 issue 3

View issue contents

Leisure Management - Derek Barton

Spa People: 20th anniversary issue

Derek Barton


With users highlighting their experiences on social media, the world has become a very small place

Derek Barton, Barr+Wray photo: Barr+Wray
Barr+Wray counts the Karl Lagerfeld hotel as one of its clients photo: barr+wray

What’s your biggest life lesson?
Always listen to your customer. And position your business so that you’re able to take advantage of opportunities which present themselves. But we have multiple clients – from the people who pay for our designs and installations, to the bathers using the facilities who highlight their experiences on social media. The world has become a very small place indeed.

How has the industry evolved?
The way in which spa has changed from an elite service and is no longer a pursuit of only the wealthy. Spa is now a mainstream business. Physical, mental and emotional care is within the public mainstay – a part of everyday life – and more important than ever.

Birthday message to Spa Business

"Spa Business is an invaluable resource. It covers the many elements of running a spa – design, building, fit-out, operation, finance and management – allowing companies specialising in any of these stages to share experiences and connect"

More from spa industry leaders...

In celebration of Spa Business’ 20th anniversary, industry leaders take a look at how far the sector has come since the magazine’s inception in 2003, share personal career highlights and reveal their plans and ideas for the future.

View next: Amanda Al-Masri


Originally published in Spa Business 2023 issue 3

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