NEWS
Abu Dhabi plans stronger heritage links with new tourism agreement
POSTED 11 Aug 2017 . BY Tom Anstey
The Abu Dhabi Tourism and Culture Authority (TCA) and Emirates Heritage Club have signed a Memorandum of Understanding (MoU) to develop Abu dhabi as a cultural tourism hub.

The landmark agreement will see the two bodies cooperate to work in the fields of tourism, culture and marketing, with the MoU aiming to promote Abu Dhabi’s heritage and cultural activities to an international audience.

“Our partnership with Emirates Heritage Club seeks to revitalise the emirate’s rich heritage and cultural assets so as to develop tourism and boost investment in this vital sector,” said TCA director general, Saeed Ghobash.

“It also aims to document unique cultural heritage elements by experts, narrators, and academics from both sides.”

The MoU agreement falls in line with Abu Dhabi’s strategic plan to build upon the emirate’s history and enhance its cultural vision for future generations.

In addition to promoting Abu Dhabi’s cultural heritage through marketing and social media networking, the two parties will also work together in organisation of cultural events and activities in areas such as the Sheikh Zayed Museum, the Heritage Village and at the Sweihan Festival.

The UAE in recent years has taken a number of steps to preserve and promote its cultural heritage after in 2011 Unesco dedicated the six Al Ain Oases and the archaeological sites of Bida bint Saud, Hafeet and Hili as World Heritage sites. In October last year, Sheikh Mohammed bin Zayed, crown prince of Abu Dhabi, promised investment into these sites to turn them into viable tourist attractions.
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2018

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
 
Leisure Management - Abu Dhabi plans stronger heritage links with new tourism agreement...
23 Jan 2018 Leisure Management: daily news and jobs
 
 
HOME
JOBS
NEWS
FEATURES
PRODUCTS
FREE DIGITAL SUBSCRIPTION
PRINT SUBSCRIPTION
ADVERTISE
CONTACT US
Sign up for FREE ezine
Latest news

11 Aug 2017

Abu Dhabi plans stronger heritage links with new tourism agreement
BY Tom Anstey

An Islamic potter teaching a female tourist making ceramic pots in Heritage villages in Abu Dhabi, United Arab Emirates

An Islamic potter teaching a female tourist making ceramic pots in Heritage villages in Abu Dhabi, United Arab Emirates
photo: Victor Jiang / Shutterstock.com

The Abu Dhabi Tourism and Culture Authority (TCA) and Emirates Heritage Club have signed a Memorandum of Understanding (MoU) to develop Abu dhabi as a cultural tourism hub.

The landmark agreement will see the two bodies cooperate to work in the fields of tourism, culture and marketing, with the MoU aiming to promote Abu Dhabi’s heritage and cultural activities to an international audience.

“Our partnership with Emirates Heritage Club seeks to revitalise the emirate’s rich heritage and cultural assets so as to develop tourism and boost investment in this vital sector,” said TCA director general, Saeed Ghobash.

“It also aims to document unique cultural heritage elements by experts, narrators, and academics from both sides.”

The MoU agreement falls in line with Abu Dhabi’s strategic plan to build upon the emirate’s history and enhance its cultural vision for future generations.

In addition to promoting Abu Dhabi’s cultural heritage through marketing and social media networking, the two parties will also work together in organisation of cultural events and activities in areas such as the Sheikh Zayed Museum, the Heritage Village and at the Sweihan Festival.

The UAE in recent years has taken a number of steps to preserve and promote its cultural heritage after in 2011 Unesco dedicated the six Al Ain Oases and the archaeological sites of Bida bint Saud, Hafeet and Hili as World Heritage sites. In October last year, Sheikh Mohammed bin Zayed, crown prince of Abu Dhabi, promised investment into these sites to turn them into viable tourist attractions.



Connect with
Leisure Management
Magazine:
View issue contents
Sign up:
Instant Alerts/zines

Print edition
 

News headlines
Reiulf Ramstad Arkitekte design landmark timber tower and culture hub for heart of Oslo
Reiulf Ramstad Arkitekte design landmark timber tower and culture hub for heart of Oslo   23 Jan 2018

A design team led by Norwegian practice Reiulf Ramstad Arkitekter has won an invited competition to create a vast cultural hub, topped by a timber .... more>>
Mandara signs management deal for Langkawi spa
Mandara signs management deal for Langkawi spa   23 Jan 2018

Spa operator Mandara Spa has signed a deal to take over the management of the spa at Tanjung Rhu Resort in Langkawi, Malaysia. As part of the .... more>>
Chad Oppenheim and Arthur Casas create shape-shifting hotel on Rio's Copacabana beach
Chad Oppenheim and Arthur Casas create shape-shifting hotel on Rio's Copacabana beach   23 Jan 2018

Architects Chad Oppenheim and Arthur Casas have collaborated to create a dynamic hotel nestled between dilapidated 1950s apartment buildings on Rio de .... more>>
MVRDV embrace Constructivism for mixed-use Moscow 'Silhouette'
MVRDV embrace Constructivism for mixed-use Moscow 'Silhouette'   22 Jan 2018

Dutch architects MVRDV have added to their extensive list of future projects after winning an international design competition for a major mixed-use .... more>>
Investment group announces MX$550m theme park plans for Mexico
Investment group announces MX$550m theme park plans for Mexico   22 Jan 2018

A series of theme parks has been announced, to open in Mexico, with the first coming to Mexico City later this year at a cost of MX$550m (US$29.4m, .... more>>
Vancouver Aquarium announces plan to end cetacean displays
Vancouver Aquarium announces plan to end cetacean displays   22 Jan 2018

With pressures on cetacean captivity continuing to mount across North America, Canada’s Vancouver Aquarium has announced it will no longer display .... more>>
Company profile


FaulknerBrowns Architects

FaulknerBrowns is renowned for outstanding performance in the delivery of innovative, award-winning and record-breaking buildings.

View full profile>>

Catalogue gallery


Featured Supplier

Increase sales with the brands your members trust

Increase sales with the brands your members trust

By 2019, the UK sports nutrition market is predicted to increase by a further eight percent to £527 million. More>>




in this issue

• énergie Group gears up for growth
• Nick Coutts speaks on Bridges' Viva deal
• Hard Rock launches yoga with a twist



Latest jobs

Jobs Search



Leisure Assistant
Salary: Up to £15,934.57
Location: Yate, United Kingdom
Company: Circadian Leisure Trust
Duty Manager - Health and Safety
Salary: Competitive
Location: Southam, United Kingdom
Company: Everyone Active
Personal trainers
Salary: Unlimited earning potential
Location: Southampton, United Kingdom
Company: Everyone Active
Diary dates
Powered by leisurediary.com




23-25 Jan 2018

BIGGA Turf Management Exhibition (BTME)

Harrogate Convention Centre, Harrogate, United Kingdom



Leisure Management magazine 2016 issue 1
Leisure Management
2016 issue 1

View issue contents
View on turning pages
Download PDF
  Thermal Spa: Taking the waters
Magali Robathan met the key people behind the Gainsborough Bath Spa More>>
  Gymtopia: Angels’ advocate
Gymtopia founder Ray Algar on making a difference beyond the health club walls More>>


Leisure Management magazine 2015 issue 1

Leisure Management
2015 issue 1

View issue contents
View turning pages
Download PDF
  Mystery shopper: Sweet dreams
Does Margate’s newly restored Dreamland theme park deliver on its promise of retro family fun? We find out More>>
  Editor’s letter: Active every day
Liz Terry shares her thoughts More>>


Published by The Leisure Media Company Ltd Portmill House, Portmill Lane, Hitchin, Herts SG5 1DJ. Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd