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Buzz Gym's new Oxford club brings 'outside inside' with Track and Field Zone
POSTED 09 Aug 2018 . BY Tom Walker
Budget club operator Buzz Gym has opened its fourth club in Oxford.

The 18,000sq ft club is the first Buzz Gym to feature the chain's new Track & Field Zone concept – an area where the "outside is brought inside" with an artificial turf floor, training rig, sleds, tyres and HIIT equipment.

A grass scent is pumped throughout to mimic an outdoor training environment and the area utilises a heart rate tracking system for members to compete against others and track their own progress.

The club, which was launched with the help of a £1.25m funding package from HSBC, will have a capacity for 6,000 members.

“The funding from HSBC helped us develop our new Track & Field concept, which we expect will be a hit," said Adam Stowell, Buzz Gym’s CEO.

"Oxford is also our biggest gym to date.”

The Oxford gym is the first new opening since Buzz Gym signed a deal with equipment supplier Life Fitness, which saw the company introduce a "transformed business model" to help with a UK-wide expansion.

The chain will invest and install Life Fitness' premium kit at its sites, as part of plans to combine affordable, no contract gym memberships with a premium fitness equipment offer and high-specification fit-outs.

Oxford was the first facility to launch with Life Fitness kit and will be followed by another club in Plymouth.

Family-owned Buzz Gym launched its first club in Reading in 2013.
A grass scent is pumped throughout the artificial turf area, to mimic an outdoor training environment
 


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09 Aug 2018

Buzz Gym's new Oxford club brings 'outside inside' with Track and Field Zone
BY Tom Walker

The Oxford club is the fourth in the Buzz Gym portfolio

The Oxford club is the fourth in the Buzz Gym portfolio

Budget club operator Buzz Gym has opened its fourth club in Oxford.

The 18,000sq ft club is the first Buzz Gym to feature the chain's new Track & Field Zone concept – an area where the "outside is brought inside" with an artificial turf floor, training rig, sleds, tyres and HIIT equipment.

A grass scent is pumped throughout to mimic an outdoor training environment and the area utilises a heart rate tracking system for members to compete against others and track their own progress.

The club, which was launched with the help of a £1.25m funding package from HSBC, will have a capacity for 6,000 members.

“The funding from HSBC helped us develop our new Track & Field concept, which we expect will be a hit," said Adam Stowell, Buzz Gym’s CEO.

"Oxford is also our biggest gym to date.”

The Oxford gym is the first new opening since Buzz Gym signed a deal with equipment supplier Life Fitness, which saw the company introduce a "transformed business model" to help with a UK-wide expansion.

The chain will invest and install Life Fitness' premium kit at its sites, as part of plans to combine affordable, no contract gym memberships with a premium fitness equipment offer and high-specification fit-outs.

Oxford was the first facility to launch with Life Fitness kit and will be followed by another club in Plymouth.

Family-owned Buzz Gym launched its first club in Reading in 2013.



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