Resources for Leisure Assets (RLA), an international consultancy specialising in leisure and wellbeing in real estate, has named Jessica Schorr as director of spa & wellness. Schorr will provide clientele with development and operational expertise for both new and existing projects.
Prior to joining RLA, Schorr held leadership positions in spas including Fairmont’s Sonoma Mission Inn, The Villagio, and The Kenwood Inn and Spa.
Schorr will now serve as the point of contact and project manager for all spa and wellness related projects. Her responsibilities include spa, wellness, fitness and recreation design concepts, equipment specifications, design development direction, treatment menu development, operational services, training, recruitment, and pre-and post-opening functions.
She is based in RLA’s North American headquarters office in Sonoma, California.
“Jessica has well deserved this director position, as she has excelled at the process of taking clients through the many stages of spa planning and design development,” said Lynn Curry, RLA USA president and co-owner. “She has added extensive spa operational expertise, training experience, the ability to educate spa leaders and teams on accurate planning and business development. Nothing stops Jessica from figuring out a plan, an alternative solution, new system, or protocol that help our clients achieve their objective.”
Roger Allen, RLA global CEO, said: “Over the past 18-months Jessica has proven her qualities and industry expertise, in particular, the skillset that owners and operational hospitality teams require when planning or optimising a spa and wellness-related project.”