PRODUCT NEWS
The Simpsons in 4D opens at Myrtle Beach
15 May 2019 . BY Lauren Heath-Jones
The Simpsons in 4D takes guests on a special-effects-filled adventure with the world's favourite animated family
A new Simpsons-themed 4D theatre attraction has opened at Broadway at the Beach, an entertainment complex in Myrtle Beach, South Carolina.

Called The Simpsons in 4D, the attraction was developed by SimEx-Iwerks in partnership with FoxNext Destinations and Gracie Films and takes guests on a dynamic special-effects-filled adventure with the world's favourite animated family.

Billed as a 'family-friendly' motion experience, the attraction is based inside a state-of-the-art 4D theatre designed to resemble Springfield's premier cinema, the Aztec Theater. The extensive theming includes a queue of Springfield residents lining up to join Homer and Marge on the red carpet to celebrate the career of fan-favourite Troy McClure, while a preshow - featuring Springfield's finest, including cartoon caperers Itchy & Scratchy - is screened.

Next door to the theatre is the Kwik-E-Mart, a fully-themed convenience store, selling Springfield staples including Buzz Cola, Heat-Lamp Hot Dogs, Lard Lad Donuts and Squishees, alongside an array of Simpsons-themed merchandise.

Michael Needham, founder and CEO of SimEx-Iwerks Entertainment, said: "We are excited to share this immersive, multi-sensory experience featuring the world's most advanced 4D attraction technology. The reaction to the opening of the Kwik-E-Mart has been overwhelmingly positive and we see fans from all generations thrilled to be part of The Simpsons story."
 


CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2019

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
 
Leisure Management - SimEx-Iwerks: The Simpsons in 4D opens at Myrtle Beach
16 Jul 2019 Leisure Management: daily news and jobs
 
 
HOME
JOBS
NEWS
FEATURES
PRODUCTS
FREE DIGITAL SUBSCRIPTION
PRINT SUBSCRIPTION
ADVERTISE
CONTACT US
Sign up for FREE ezine
Product news

15 May 2019

The Simpsons in 4D opens at Myrtle Beach

Supplier: SimEx-Iwerks
More SimEx-Iwerks details


The Simpsons in 4D opens at Myrtle Beach

The Simpsons in 4D takes guests on a special-effects-filled adventure with the world's favourite animated family
A new Simpsons-themed 4D theatre attraction has opened at Broadway at the Beach, an entertainment complex in Myrtle Beach, South Carolina.

Called The Simpsons in 4D, the attraction was developed by SimEx-Iwerks in partnership with FoxNext Destinations and Gracie Films and takes guests on a dynamic special-effects-filled adventure with the world's favourite animated family.

Billed as a 'family-friendly' motion experience, the attraction is based inside a state-of-the-art 4D theatre designed to resemble Springfield's premier cinema, the Aztec Theater. The extensive theming includes a queue of Springfield residents lining up to join Homer and Marge on the red carpet to celebrate the career of fan-favourite Troy McClure, while a preshow - featuring Springfield's finest, including cartoon caperers Itchy & Scratchy - is screened.

Next door to the theatre is the Kwik-E-Mart, a fully-themed convenience store, selling Springfield staples including Buzz Cola, Heat-Lamp Hot Dogs, Lard Lad Donuts and Squishees, alongside an array of Simpsons-themed merchandise.

Michael Needham, founder and CEO of SimEx-Iwerks Entertainment, said: "We are excited to share this immersive, multi-sensory experience featuring the world's most advanced 4D attraction technology. The reaction to the opening of the Kwik-E-Mart has been overwhelmingly positive and we see fans from all generations thrilled to be part of The Simpsons story."


Supplier: SimEx-Iwerks
Toronto Ontario Canada
SimEx-Iwerks is the leading innovator of immersive 3-D and 4-D Attractions and the exclusive distributor of the industry's best selling film titles. Our company supports over 150 family-friendly attractions in more than 30 countries. Our attractions entertain and educate over 100M people every year.

Web: www.simex-iwerks.com
More SimEx-Iwerks details

Product news
Anne Semonin creates body collection inspired by summertime   15 Jul 2019

Anne Semonin creates body collection inspired by summertime

Parisian skincare house Anne Semonin has created a bath and body care collection inspired by summer in the Mediterranean.

Holovis creates AR app to enhance Royal Liver Building experience   15 Jul 2019

Holovis creates AR app to enhance Royal Liver Building experience

Holovis has created an augmented reality (AR) app for the new 360-degree experience at the Royal Liver Building in Liverpool, UK.

Christie brings football history to life at San Mamés Stadium Museum   10 Jul 2019

Christie brings football history to life at San Mamés Stadium Museum

Erabi, a Spain-based AV integration firm, has completed a major fitout at the San Mamés Stadium Museum in Bilbao, Spain.

Westminster Abbey partners with Avius to improve overall customer experience   10 Jul 2019

Westminster Abbey partners with Avius to improve overall customer experience

London's Westminster Abbey has announced a new partnership with Avius, a provider of survey and customer experience software, to capture and measure customer satisfaction.

UK Tech business Triotech opens XD Dark Ride at Granby Zoo   09 Jul 2019

UK Tech business Triotech opens XD Dark Ride at Granby Zoo

The Granby Zoo in Quebec, Canada, has expanded its attration offering to include Triotech's XD Dark Ride interactive theatre, the company's first at the zoo.

Starpool NatureSauna celebrates 'open air wellness'   02 Jul 2019

Starpool NatureSauna celebrates 'open air wellness'

Starpool, an Italian wellness consultancy, has partnered with design studio Aledolci & Co to develop a new outdoor sauna concept.

Lifehouse Spa announces brand partnership with Elemis   28 Jun 2019

Lifehouse Spa announces brand partnership with Elemis

Luxury skincare brand, Elemis, has been named as the new product partner for the Lifehouse Spa & Hotel in Essex, UK.

Louvre to open first VR experience in partnership with HTC Vive Arts and Emissive   24 Jun 2019

Louvre to open first VR experience in partnership with HTC Vive Arts and Emissive

The Louvre Museum in Paris, France, is set to open its first VR experience later this year.

Company profile


Proinsight Research Ltd

Our main services are mystery shopping, internal audits and consumer research.

View full profile>>

Catalogue gallery


Featured Supplier

Moving with ease and style

Moving with ease and style

Beauty therapists getting dressed for work in the morning need a quick, hassle-free comfortable uniform solution. More>>




in this issue

• Merlin sold in US$7.49bn mega deal
• Rathbone Boxing Club opens in London
• Serpentine Pavilion opens to thje public



Latest jobs

Jobs Search



Duty Manager
Salary: Competitive salary
Location: Backwell, Bristol, UK
Company: Legacy Leisure
Duty Manager
Location: Backwell, Bristol, UK
Company: Legacy Leisure
Personal Trainer / Fitness Trainer
Salary: 100% of your PT earnings
Location: Derby, UK
Company: The Gym Group
Diary dates
Powered by leisurediary.com




15-17 Jul 2019

IAAPA Institute for Attractions Managers

tbc, Manila, Philippines


18-20 Jul 2019

Indonesia International Amusement & Leisure Expo (IIALE 2019)

Jakarta International Expo , Jakarta, Indonesia



Leisure Management magazine 2018 issue 1
Leisure Management
2018 issue 1

View issue contents
View on turning pages
Download PDF
  Arts & Culture: The show must go on
When austerity hits hard, UK theatres adapt and get creative More>>
  Tourism: High flyers
How bmi and Projekt Spielberg are growing British tourism to Graz More>>


Leisure Management magazine 2016 issue 1

Leisure Management
2016 issue 1

View issue contents
View turning pages
Download PDF
  Green space: Space age
With land at a premium, the definition of public parks and green space is evolving More>>
  Social good: Winds of change
Learn about the Change Foundation and the opportunities it creates More>>


Published by The Leisure Media Company Ltd Portmill House, Portmill Lane, Hitchin, Herts SG5 1DJ. Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd