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HOME JOBS NEWS FEATURES PRODUCTS FREE DIGITAL SUBSCRIPTION PRINT SUBSCRIPTION ADVERTISE CONTACT US Sign up for FREE ezine Featured Suppliers AMRA Skincare Beltrami Linen Srl Centrica Business Solutions Comfort Zone - Davines S.p.A Panatta SIBEC - QUESTEX MEDIA Study Active Limited SumUp VK Organisation / Millenium Organisation / PARIS HOTel&SPA Yon-Ka Paris Product news 17 Oct 2018 MoveGB brings guest pass into 21st century with new Discovery tool Supplier: MoveGB More MoveGB details The Discovery membership combines low cost with high variety The ‘free guest pass’ is now a cornerstone of most fitness operators’ acquisition practises. But is it effective to engage a new audience? Large companies have recently discovered it takes more than one ‘free pass’ to create a habit and convert a lead into a loyal customer. Our industry needs to start exploring innovative ways to attract potential customers who now have higher expectations of trials. The irony is we’ve known for some time that new people engaging in fitness need variety and time to discover what’s right for them to create a habit. Considering other subscription models’ success, could a 'freemium' style model work to fulfill this expectation? In recent times operators haven’t had the commercial model or technology to adopt this type of acquisition strategy, until now. MoveGB has developed a free tool to help operators bring the traditional guest pass into the 21st century. The Discovery membership combines low cost, at just £1 per week, with high variety, offering one pass per day to thousands of activity providers. After their first visit users are given the option to purchase deals directly from the operator or at just the click of a button via the Move app. Operators are able to list on Discovery for free and what’s more Move covers all marketing and customer acquisition costs. With 10,000s of customers signing up in the first few weeks of launch could freemium be the future? Supplier: MoveGB Bath UK Move is the online fitness platform where consumers go to get active, and operators collaborate to keep them active for life! ‘Movers’ can access over 5,500 venues and 35,000+ different activities for one simple monthly fee. They love trying something new from gym, swimming and classes to dancing, climbing and even handstand classes! Movers are proven to have twice the visit frequency and 4x the lifetime value of traditional gym users. So, by listing your activities with Move, you can drive new, high value revenue streams by connecting with Move members looking for convenience and variety. Web: www.movegb.com/partners More MoveGB details Product news   15 Apr 2024 We Work Well organises annual pre-ISPA charity hike in Scottsdale We Work Well founders Monica Helmstetter and Lucy Hugo have called on ISPA members to join their annual SpasPushingLimits charity hike in Phoenix, Arizona, on 22 April.   12 Apr 2024 MyEquilibria combines art and outdoor exercise "We summarise what we do in two words – functional art," says Gian Luca Innocenzi, CEO and founder of MyEquilibria, which specialises in high-end outdoor exercise equipment.   10 Apr 2024 Sothys launches pro-ageing Sun Range French spa brand Sothys has developed the Sun Range to protect the skin against sun damage.   08 Apr 2024 Bioline Jatò unveils revamped Primaluce Exfo&White line and facial Bioline Jatò has reformulated its Primaluce Exfo&White skincare line, 30 years after it first launched.   28 Mar 2024 Gaia Skincare expands presence in UK and Europe with four new spa accounts Spa and wellness brand, Gaia Skincare, has announced it’s collaborating with another four spa partners in the UK and Europe.   27 Mar 2024 Immunocologie strikes up partnership with Satteva Wellness Group NYC-based lifestyle, spa and skin science brand Immunocologie Skincare has embarked on a strategic collaboration with Satteva Wellness Group, marking its foray into the Latin American market.   25 Mar 2024 Myndstream partners with SleepScore Labs to reveal hidden power of spa treatments in improving sleep Global wellness music provider Myndstream has released the second episode of its new educational content series Mastermynds, in partnership with Universal Companies.   25 Mar 2024 Blink Tech launches XbotGo Chameleon AI sports cameraman Blink Tech has announced the highly anticipated release of its XbotGo Chameleon, a new AI- powered sports tracking phone mount. More product news>> Company profile Alliance Leisure Alliance Leisure Services was specifically established to respond to the changing development needs of the public sector, education and growing leisure trust market. View full profile>> Catalogue gallery Art of Cryo Featured Supplier Elevate your spa business: master global standards and thrive in Saudi Arabia's tourism boom Discover how to prepare your spa or wellness facility for the influx of international guests and meet global standards as tourism in Saudi Arabia surges. More>> in this issue • Virgin gets right to wipe out rent arrears • Fitness industry mourns passing of Jan Spaticchia • STA offers mindfulness resources View digital edition>> Latest jobs Jobs Search region all regions E Anglia E Mids W Mids London Northeast Northwest Southeast Southwest Yorkshire Scotland Wales Ireland overseas salary all salaries up to £13k £13k-£20k £20k-£30k £30k-£40k £40k+ Personal Training - Let us help get you qualified to join our team Location: Nationwide Company: Everyone Active Recreation Assistant Salary: Competitive salary Location: Wigston Company: Everyone Active Duty Manager (Dry) Salary: Competitive salary Location: Bournemouth Company: Everyone Active More jobs>> Diary dates Powered by leisurediary.com 21-21 Apr 2024 Below the Belt Melbourne Pedalthon Sandown Racecourse , Springvale , Australia 22-24 Apr 2024 UK Aufguss Championships Galgorm Resort, York, More dates>> Published by Leisure Media Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd