The London studio of global architecture and design firm Perkins+Will have announced the appointment of a new sustainability director, Asif Din.

Din will be leading strategic initiatives for sustainable building across the firm’s practice areas, including urban design, architecture, hospitality, and workplace design.

A spokesperson for Perkins+Will said: “With more than 20 years of experience working on PassivHaus and Zero Energy Developments, Asif brings a unique expertise and perspective to the leadership team.

“Throughout his career, Asif has been dedicated to low-carbon building and development. From Exmouth Market in London to Jubilee Wharf in Cornwall, he has taken a proactive approach to identifying and integrating energy-efficient building solutions into architectural design.”

Din has worked in Asia and Europe; in China he supervised the London Pavilion at the Shanghai Expo 2010, while in the UK he has been responsible for developing energy solutions ranging from biodigesters, which produce renewable energy from waste products, to solar-powered cooling systems.

“Following the Mayor of London’s goal of making the capital a zero-carbon city and at least 50 per cent green by 2050, this new appointment comes at an apt time,” said Perkins+Will. “As London’s developers are facing increasing pressure to produce energy-efficient buildings, architects are taking a more proactive approach to future-proofing their designs.”

“It is imperative that the architecture profession takes a proactive, not reactive, approach to tackling the realities of climate change through building design,” said Din. “I’m excited to join Perkins+Will to explore the range of sustainability opportunities in the London office, while also engaging with the firm’s breadth of research and expertise at a global level.”