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21 Nov 2013
Fitness brand chosen by Microsoft for Xbox One fitness system
Supplier: MOSSA
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The health and fitness programme uses the Kinect system to monitor movement
Microsoft has chosen fitness brand Body Training Systems to provide video workouts for Xbox Fitness on the new Xbox One, being released tomorrow (22 November).
Body Training Systems and Group X Systems, the company that delivers the programmes to health clubs and leisure centres in the UK, have rebranded themselves to coincide with the new launch.
Now known as Mossa – the Italian for move or excite – the workouts on Xbox Fitness will enable consumers to use the Mossa programme from the comfort of their own living room.
Mossa has created four different workouts to launch Xbox fitness: Mossa Core Workout, Mossa Fight Workout, Mossa Groove Workout and Mossa Power Workout.
Through the Kinect system, the Xbox Fitness online service will provide users with immediate feedback on their form, power and heart rate using the voice and motion capture technology.
A four year deal has been agreed, which will see Microsoft and Mossa promoting health clubs and leisure centres running the full Mossa group exercise programmes. During this time operators will have the opportunity to offer free passes for Xbox Fitness users at their clubs and centres.
“We have welcomed Xbox One’s desire to get those people at home, the 85 per cent of the population who don’t go to health clubs, healthy and fit,” said Mossa president Terry Browning. “It will then be a team effort to inspire them to knock on operators’ doors.”
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Supplier: MOSSA
London UK
MOSSA is the most respected developer of professional, high-quality, enjoyable pre-choreographed group fitness workouts in the health club industry today. We dedicate over 300 hours to developing each results-focused workout and have been selected as ‘Best In Class’ by Microsoft to provide workouts on Xbox Fitness.
Web:
www.mossa.co.uk
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