CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2019

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
 
Leisure Management - Equinox Fitness Club: Equinox to open luxury health club in converted London bank
16 Oct 2019 Leisure Management: daily news and jobs
 
 
HOME
JOBS
NEWS
FEATURES
PRODUCTS
FREE DIGITAL SUBSCRIPTION
PRINT SUBSCRIPTION
ADVERTISE
CONTACT US
Sign up for FREE ezine
Product news

30 Nov 2017

Equinox to open luxury health club in converted London bank

Supplier: Equinox Fitness Club
More Equinox Fitness Club details


Equinox to open luxury health club in converted London bank

The ground floor, basement and mezzanine levels of 12 St James’s Street have been transformed by architects Woods Bagot and interior designer Joyce Wang
photo: Equinox
Luxury health club operator Equinox has converted a historic bank building in London's Mayfair into a gym, spa and member’s lounge, with the opening scheduled for next month.

The ground floor, basement and mezzanine levels of 12 St James’s Street have been transformed by architects Woods Bagot and interior designer Joyce Wang to create “an intimate, science-fuelled environment that awes with beguiling spaces and exceptional details”.

External alterations to the building, renamed 'E St James’s', have been kept to a minimum, although new louvres have been added to the basement level façade. Internally, major structural modifications have been made to the mezzanine to accommodate the club’s cardio zone and treadmills.

Speaking about her design approach, Wang told CLADglobal: “The interiors are clad with beautiful and rare marble, which we have retained.

“We inherited this amazing architecture, but at the same time we wanted to create an interior design that is characterised by bold modern forms and materials to give the space a new life.”

Facilities in the club include strength and cardio training zones, a private Pilates studio, a regeneration room, a cafe and lounge and a steam room and spa.

The latter is focused on regeneration and will offer treatments including targeted cryo-therapy, cryo-facials and cryo-peels, bema vascular therapy, compression therapy, oxygen facials and performance massages.

A £350-per-month membership package comes with an Equinox ‘wellbeing passport’ that grants access to all of the operator’s clubs across the US and Canada.

Members can undertake a hyper-personalised training programme with Equinox’s most elite personal trainers, which includes an assessment involving a 3D body scan, active and resting metabolic rate tests, blood pressure, functional movement screening and an in-body composition analysis.

Equinox has also appointed its first experience director to take on the role of concierge, while a complimentary gym laundry valet service means gym-users can collect their washed, ironed and prepared kits when they check in.

E at St James’s is the second Equinox property to open in London, following the arrival in 2012 of Equinox Kensington. A third health club is scheduled to launch in Shoreditch in 2019.


Supplier: Equinox Fitness Club
Kensington London UK
Discover two unparalleled London fitness destinations in one of the world’s most inspiring cities.

Web: www.equinox.com/clubs/london
More Equinox Fitness Club details

Product news
ClassPass inspires with digital campaign   11 Oct 2019

ClassPass inspires with digital campaign

ClassPass has launched an out-of-home (OOH) and digital campaign celebrating the stories of its instructors and studios.

Power Plate holds event to celebrate milestone anniversary   10 Oct 2019

Power Plate holds event to celebrate milestone anniversary

To commemorate its 20 year anniversary Power Plate has held an event in London to educate attendees on the benefits of whole body vibration training.

OM4 launches inclusive skincare brand   08 Oct 2019

OM4 launches inclusive skincare brand

OM4, a product house specialising in male skincare, has created a new skincare brand designed to celebrate inclusivity.

Alterface and Avanza partnership will 'lead to exciting new applications' says Avansa CEO
  08 Oct 2019

Alterface and Avanza partnership will 'lead to exciting new applications' says Avansa CEO

Alterface has announced a new tech partnership with laser projector specialist, Avanza.

MediaMation announces major partnership with B&B Theaters
  07 Oct 2019

MediaMation announces major partnership with B&B Theaters

MediaMation, a supplier of turnkey 4D theatres, has announced a partnership with US cinema chain B&B Theaters.

Lynsey Woolliscroft joins Subtle Energies   04 Oct 2019

Lynsey Woolliscroft joins Subtle Energies

Subtle Energies has appointed Lynsey Woolliscroft to handle operations and business development in Europe.

SimEx-Iwerks to launch Rudyard Kipling-inspired 4D film   01 Oct 2019

SimEx-Iwerks to launch Rudyard Kipling-inspired 4D film

SimEx-Iwerks is set to launch a new animated 4D experience based on Rudyard Kipling's iconic children's novel, The Jungle Book.

 Collaboration, not aggregation, is the message   25 Sep 2019

Collaboration, not aggregation, is the message

MoveGB is a collaboration-based platform, but being a platform, one of the common worries we hear from our partners is about loss of customer ownership.

Company profile


TVS Group

Our company was established in April 2009 and this year marks our 10 year anniversary.

View full profile>>

Catalogue gallery


Featured Supplier

Crown Sports Lockers to launch sector first at IHS 2019

Crown Sports Lockers to launch sector first at IHS 2019

Crown Sports Locker will launch a waterproof locker that will open the door to facilities demanding a sustainable solution for wet changing areas. More>>




in this issue

• CMO report: 10 points to end obesity
• BMF plans to diversify and 'go global'
• UK museum infrastructure is 'crumbling'



Latest jobs

Jobs Search



Lifeguards
Salary: Competitive Rate of Pay
Location: Wembley, UK
Company: Everyone Active
Female Lifeguard
Salary: Competitive Rate of Pay
Location: Wembley, UK
Company: Everyone Active
Personal Trainer - Self Employed - Oxford Street
Salary: Fantastic Benefits
Location: London, England
Company: The Gym Group
Diary dates
Powered by leisurediary.com




15-16 Oct 2019

Independent Hotel Show

Olympia London, London, United Kingdom


15-17 Oct 2019

Global Wellness Summit

Grand Hyatt, Singapore



Leisure Management magazine 2018 issue 1
Leisure Management
2018 issue 1

View issue contents
View on turning pages
Download PDF
  Profile: Aaron Simpson
Quintessentially is an exclusive concierge service for some of the world’s richest people. Co-founder Aaron Simpson reveals what wealthy people want More>>
  Interview: Sioux-per foods
The Sioux Chef, Sean Sherman, is on a mission to revive indigenous cuisine More>>


Leisure Management magazine 2016 issue 1

Leisure Management
2016 issue 1

View issue contents
View turning pages
Download PDF
  Interview: Craig Lister
Green Gym’s managing director is harnessing the power of gardening More>>
  On the cover: AJ Hackett
Bungy, New Zealand More>>


Published by The Leisure Media Company Ltd Portmill House, Portmill Lane, Hitchin, Herts SG5 1DJ. Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd