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After four years in development, FORME Life is launching a home fitness studio concept designed to blur the line between home gym and home decor.


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05 Jun 2020

FORME Life home fitness studio uses machine learning and AI to personalise workouts
BY Steph Eaves

The Full Studio features strength training equipment that disappears when not in use.

The Full Studio features strength training equipment that disappears when not in use.

After four years in development, FORME Life is launching a home fitness studio concept designed to blur the line between home gym and home decor.

Designed by renowned industrial designer Yves Béhar, FORME Life transforms an elegant, full-length mirror into a personal strength studio for body and mind.

Available in two models – the Full Studio and the Screen-Only Studio, FORME Life features a mirrored 43-inch 4K UHD display, voice control, and a touchscreen. Through this display, users can access a huge variety of live and on-demand personal training sessions.

The Full Studio experience features high-tech strength training equipment that disappears when not in use. When turned off, FORME Life is a sleek mirror designed to blend into the rest of the home.

FORME Life delivers daily personalised workouts based on the user's preferences. Aided by machine learning and AI, the Full Studio can suggest the correct resistance level for a given strength exercise and dynamically adjusts as the user's performance changes.

The concept features stereoscopic cameras and advanced technology in human-centric computer vision to provide accurate guidance on form and technique. Studios are also enabled for two-way, live interaction, allowing users to have a one-to-one session with their chosen fitness professional.

Commenting on his design, Yves Béhar, co-founder and CCO of FORME Life, said: "FORME Life is designed for people who care about their well-being and who care about design. Since it disappears when not in use, it beautifully integrates into a home, and you won't feel the need to sacrifice a room for your fitness equipment."

Celebrity trainer Harley Pasternak is chief fitness advisor to FORME Life, which has partnered with top body and mind experts in Los Angeles to feature original programming in strength training, barre, boxing, meditation, cardio, core, pilates, dance, and more. Programming includes non-traditional workouts, such as Kundalini yoga with a house music DJ and super moon sound baths.

"This is what I've been telling my clients to hold out for," said Pasternak. "We're bringing together the most in-demand experts from every discipline to deliver the most thoughtfully curated content in the industry."

Co-founder and CEO Trent Ward added: "Helping people get stronger to live happier, healthier lives is core to everything we do. We're a content-first company, which is why we developed two versions of our studio, enabling us to deliver world-class live and on-demand content to more people based on their unique needs, wants, and wellness goals," says Trent Ward, co-founder and CEO of FORME Life.

Currently available for pre-order, the Full Studio is US$110/month for 39 months and the Screen-Only Studio is US$58/month for 39 months for qualified purchasers. FORME Life's original content can be experienced by everyone in the home with a $39/month multi-user membership.

For more information visit www.formelife.com



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