Promotional feature
Zenoti

Elevating the customer journey with technology


Technology has changed over the years, but very few in our industry have kept up with innovations available today.

More than ever, your ability to use technology to support the business, employees, and even your clients will determine how successful you can meet evolving customer expectations.

Consider these three ways technology can help elevate your customer journey.

1 Make booking an effortless experience.
Your clients want to be able to call the front desk, but also book online from their laptop, tablet and phone. This allows them to book when they want to, whether it’s after you’re closed or just moments before they walk in.

Similarly, your employees expect to easily schedule a client appointment directly from their mobile phone.

2 Deliver highly personalised experiences.
Maintaining a client profile digitally, along with intake forms, consultation data and treatment preferences equip your providers to deliver high quality treatments.

If you have more than one location, that client profile should be accessible from anywhere, which ensures that visit history, notes, preferences are all used to deliver a consistent experience.

3 Engage with clients between visits.
Every client that you see came in for a reason. It’s your job to capture, understand and act upon that. If a client came in because of dull skin, be sure to send home care instructions after the visit, followed by a series of educational tips via email. Nurture their interest in a meaningful manner. Remind them when it’s time for their next visit. Encourage them with special notices.

With technology, you can make every digital communication seem like a personal conversation. Customer segmentation and trigger-based rules help you get the right message to the right client at the right time. The best part, it’s all automated.


ABOUT ZENOTI
Zenoti helps business providers in the beauty, wellness and fitness space grow their business. The founding team brings expertise in building enterprise solutions that have been used by 200 of the Fortune 500 companies.

Zenoti’s solution addresses the needs of spas, salons, medical spas, fitness centres and yoga studios with technology based on three principles – reliable and speedy service, capabilities that support end-to-end business processes, and ease of use. The core solution enables a business to deliver delightful customer experiences, achieve operational excellence and drive revenue growth. Zenoti offers 24/7 customer service, free training and consulting services in addition to the core software.

Join 5,000 salons, spas and medi-spas that have already grown their business



Contact Zenoti
Tel: + 1 877 481 7634
Email: [email protected]

Web: www.zenoti.com

 


CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2021

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
 
22 Jun 2021 Leisure Management: daily news and jobs
 
 
HOME
JOBS
NEWS
FEATURES
PRODUCTS
FREE DIGITAL SUBSCRIPTION
PRINT SUBSCRIPTION
ADVERTISE
CONTACT US
Sign up for FREE ezine

Features List



SELECTED ISSUE
Spa Business
2015 issue 4

View issue contents

Leisure Management - Zenoti

Promotional feature

Zenoti


Elevating the customer journey with technology

VP of Marketing, Saritha Katikaneni

Technology has changed over the years, but very few in our industry have kept up with innovations available today.

More than ever, your ability to use technology to support the business, employees, and even your clients will determine how successful you can meet evolving customer expectations.

Consider these three ways technology can help elevate your customer journey.

1 Make booking an effortless experience.
Your clients want to be able to call the front desk, but also book online from their laptop, tablet and phone. This allows them to book when they want to, whether it’s after you’re closed or just moments before they walk in.

Similarly, your employees expect to easily schedule a client appointment directly from their mobile phone.

2 Deliver highly personalised experiences.
Maintaining a client profile digitally, along with intake forms, consultation data and treatment preferences equip your providers to deliver high quality treatments.

If you have more than one location, that client profile should be accessible from anywhere, which ensures that visit history, notes, preferences are all used to deliver a consistent experience.

3 Engage with clients between visits.
Every client that you see came in for a reason. It’s your job to capture, understand and act upon that. If a client came in because of dull skin, be sure to send home care instructions after the visit, followed by a series of educational tips via email. Nurture their interest in a meaningful manner. Remind them when it’s time for their next visit. Encourage them with special notices.

With technology, you can make every digital communication seem like a personal conversation. Customer segmentation and trigger-based rules help you get the right message to the right client at the right time. The best part, it’s all automated.


ABOUT ZENOTI
Zenoti helps business providers in the beauty, wellness and fitness space grow their business. The founding team brings expertise in building enterprise solutions that have been used by 200 of the Fortune 500 companies.

Zenoti’s solution addresses the needs of spas, salons, medical spas, fitness centres and yoga studios with technology based on three principles – reliable and speedy service, capabilities that support end-to-end business processes, and ease of use. The core solution enables a business to deliver delightful customer experiences, achieve operational excellence and drive revenue growth. Zenoti offers 24/7 customer service, free training and consulting services in addition to the core software.

Join 5,000 salons, spas and medi-spas that have already grown their business



Contact Zenoti
Tel: + 1 877 481 7634
Email: [email protected]

Web: www.zenoti.com


Originally published in Spa Business 2015 issue 4

Published by Leisure Media Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd