Promotional feature
Xn Leisure

Making science fiction a reality – the rise of facial recognition in health clubs across the UK


This September,
Xn Leisure orchestrated its first facial recognition system integration at the University of Exeter, with some happy consequences for security and visibility.

The new technology has replaced magnetic strips with faces, using biometric readings to guarantee that people entering the facilities are who they say they are.

With health and safety concerns on the increase, the new software has allowed the university’s sports department to breathe a big sigh of relief. They can now accurately monitor and measure who’s using facilities with absolute efficiency.

Stop fraud
The collective voice of many fitness operators is that membership cards and fobs simply don’t cut the mustard anymore. They’ve gone biometric in a bid to tackle the prolific bypassing of access devices and to modernise their facilities.

Jason Watts, sales director at Xn Leisure, furthers this train of thought: “We regularly hear about issues with access points where customers try to circumvent card entry systems, or where queues form, often in wet areas.There’s also the regular cost of card or fob replacements.

“Facial recognition has helped make all these issues things of the past.”

A much quicker and more accurate way of determining who’s entering a facility, facial recognition works almost instantly upon sensing a person’s presence.

Communication between the hardware – namely the camera and barriers – and Xn Leisure’s system, which gives the green light to access, takes milliseconds.

24-hour gyms
This is particularly beneficial for 24-hour gyms, or centres with remote access points, where card cloning and passing undetected can be rife.

This improved customer visibility brings a host of positive effects, not least that membership data on record directly translates to gym users and their behaviours. This information can be used to improve customer experience and marketing moving forward.

On top of this, there’s the money saved in lost membership and access devices – an issue denting the pockets of gyms and health clubs across the UK. Once visitors into the gym finally begin to pay up for their memberships and gyms don’t have to fork out for lost keys, fobs and wristbands, bottom lines improve.

Jason Watts continues, saying: “Xn’s facial recognition is a robust solution which meets specific entry management needs, by simplifying admittance and data collection, while minimising barriers for customers.”

Details: xnleisure.com

fitness-kit.net keyword: xn leisure

Jason Watts, sales director at Xn Leisure
"Operators are going biometric to tackle the bypassing of access controls which is making a dent in their pocket from lost memberships. Once it’s in place they can begin to watch their bottom line improve"
Facial recognition stops the sharing of memberships Credit: PHOTO: SHUTTERSTOCK.COM/ Vlasov Yevhenii
 


CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2020

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
 
08 Jul 2020 Leisure Management: daily news and jobs
 
 
HOME
JOBS
NEWS
FEATURES
PRODUCTS
FREE DIGITAL SUBSCRIPTION
PRINT SUBSCRIPTION
ADVERTISE
CONTACT US
Sign up for FREE ezine

Features List



SELECTED ISSUE
Health Club Management
2019 issue 1

View issue contents

Leisure Management - Xn Leisure

Promotional feature

Xn Leisure


Making science fiction a reality – the rise of facial recognition in health clubs across the UK

Xn Leisure’s access control systems have biometric scanners built in
Facial recognition stops the sharing of memberships PHOTO: SHUTTERSTOCK.COM/ Vlasov Yevhenii

This September,
Xn Leisure orchestrated its first facial recognition system integration at the University of Exeter, with some happy consequences for security and visibility.

The new technology has replaced magnetic strips with faces, using biometric readings to guarantee that people entering the facilities are who they say they are.

With health and safety concerns on the increase, the new software has allowed the university’s sports department to breathe a big sigh of relief. They can now accurately monitor and measure who’s using facilities with absolute efficiency.

Stop fraud
The collective voice of many fitness operators is that membership cards and fobs simply don’t cut the mustard anymore. They’ve gone biometric in a bid to tackle the prolific bypassing of access devices and to modernise their facilities.

Jason Watts, sales director at Xn Leisure, furthers this train of thought: “We regularly hear about issues with access points where customers try to circumvent card entry systems, or where queues form, often in wet areas.There’s also the regular cost of card or fob replacements.

“Facial recognition has helped make all these issues things of the past.”

A much quicker and more accurate way of determining who’s entering a facility, facial recognition works almost instantly upon sensing a person’s presence.

Communication between the hardware – namely the camera and barriers – and Xn Leisure’s system, which gives the green light to access, takes milliseconds.

24-hour gyms
This is particularly beneficial for 24-hour gyms, or centres with remote access points, where card cloning and passing undetected can be rife.

This improved customer visibility brings a host of positive effects, not least that membership data on record directly translates to gym users and their behaviours. This information can be used to improve customer experience and marketing moving forward.

On top of this, there’s the money saved in lost membership and access devices – an issue denting the pockets of gyms and health clubs across the UK. Once visitors into the gym finally begin to pay up for their memberships and gyms don’t have to fork out for lost keys, fobs and wristbands, bottom lines improve.

Jason Watts continues, saying: “Xn’s facial recognition is a robust solution which meets specific entry management needs, by simplifying admittance and data collection, while minimising barriers for customers.”

Details: xnleisure.com

fitness-kit.net keyword: xn leisure

Jason Watts, sales director at Xn Leisure
"Operators are going biometric to tackle the bypassing of access controls which is making a dent in their pocket from lost memberships. Once it’s in place they can begin to watch their bottom line improve"

Originally published in Health Club Management 2019 issue 1

Published by The Leisure Media Company Ltd Portmill House, Portmill Lane, Hitchin, Herts SG5 1DJ. Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd