Called the Cubic Design, the new SnowRoom is the latest to join the TechnoAlpin range and was inspired by landscapes after a fresh snowfall.

“Nature and natural phenomenon often inspire our architecture and design,” says Patrick Lüth, managing director of Snøhetta Studio, Innsbruck. “With this design, our intention was to create a ‘landscape experience’.

Snøhetta have introduced a new vocabulary into the snowroom genre, with this 3D cube-style SnowRoom interior, where the usual hard features giving way to something more forgiving, as Lüth explains: “The transformation of rough shapes and hard edges into a soft surface recalls tranquil winter landscapes. Furthermore, people can touch this soft interior landscape and feel the snow, so the showroom offers an experience for all the senses.”

“In nature, snow acts like a soft focus, transforming hard, angular rocks into a soft, calm landscape,” says Sara Brenninger, product manager at TechnoAlpin. “In the Snøhetta SnowRoom mountain landscapes are stylistically represented by small cubes on three-dimensional walls, which visually create the topographic ‘ups and downs’.

“Freshly snow is produced each day, changing the SnowRoom into a soft place of peace and relaxation. Sitting areas invite guests to linger and enjoy the gentle cold to the full, while the fresh new snow that remains on the surfaces of the cubes can be used for individual snow massages,” she says.

Transformative innovation is TechnoAlpin’s first principle and the Cubic Design SnowRoom by Snøhetta proves this commitment also applies to design.

The 3D structure represents a completely new style of interior in the wellness market, through both its modern geometry and the choice of materials, while various colour options also allow for individual design.

Other design options
In addition to the new Cubic Design, TechnoAlpin offers further alternative design options that delight with their versatility.

The Forest Design can create an oasis of peace in a ‘wooded clearing’ in the middle of the wellness area.

In this room, the snow gathers on the winter tree and can be used for fine body massages. The Forest Design creates a moment of inner peace, enabling people to enjoy the charm of nature.

The Rock Cave is a special retreat. The walls and ceiling are shaped to create niches and small resting places and to encourage the formation of soft snow deposits which can be taken for gentle body massages.

The rock design creates an intimate, cosy place of rest to find oneself and reconnect with the personal wellbeing journey.

In addition, TechnoAlpin can white label, brand and customise its snowrooms, as well as sourcing suitable accessories for things such as fragrances or sounds.

Hygiene proven
High standards of hygiene have always been a guiding principle for TechnoAlpin, with all snowroom designs being conceived so they’re easy to keep clean and maintain.

To ensure additional safety in the time of COVID-19, the company recently engaged experts from the independent institute for microbiological testing, as well as consultants for hygiene and occupational safety to examine the SnowRoom and report on its transmission control credentials.

They found that surfaces, snow and air quality in the rooms are absolutely harmless, because conditions in the room destroy microorganisms.

“The independent analysis confirms the safety of TechnoAlpin SnowRooms,” says Brenninger. “The temperatures are well below freezing, resulting in the death of all viruses and bacteria, so there is no increased risk to people while using our SnowRooms.”

To complete the test, scientists ran a seven-day operating cycle as a simulation, which continuously analysing the air, surface and snow.

Even after seven days, the snow still exhibited microbiological parameters which indicated it was fit for human consumption, being completely free from pathogenic bacteria, while the indoor air quality met the highest classification category.

“Based on these evaluation, the SnowRoom can be operated without further safety measures,” says Brenninger, “however, operators are still recommended to advise customers to observe social distancing.”

Find out more: www.technoalpin.com