Trendy boutique fitness brand Barry’s Bootcamp is aiming to take fitness to new heights this summer with a takeover of the iconic London Eye.
The chain, which has two sites in London
and is eager to expand, will deliver the famous Barry’s workout in the city’s skyline later this month, with all proceeds going to Stand Up To Cancer.
On 25 June, Barry’s will host 15 classes simultaneously in 15 London Eye capsules, with participants paying £60 each for the privilege. Sticking to the Barry’s high-energy workout formula, the 45-minute London Eye classes will be taught by a team of expert Barry’s trainers from the London studios.
‘We’re delighted to be partnering with the London Eye for such an incredible event’, said Sandy Macaskill, Barry’s Bootcamp London co-founder and master trainer.
“This is a true first for Barry’s and we can’t wait to bring ‘The Best Workout In The World’ to one of London’s most extraordinary locations, whilst also raising money for a fantastic cause.”
The innovative fitness offering marks the latest in a growing list of exercise sessions emerging in iconic spaces. In London alone, yoga classes are available from Yogasphere 310m (1,016ft) above London in The Shard, while
Tower Bridge offers sunrise yoga classes on its new glass walkway for those wanting to awaken their chi inside one of the world’s most famous attractions.
To read an interview with Barry’s Bootcamp global CEO Joey Gonzalez, from the November/December 2015 issue of
Health Club Management, click
here.
